Online Video Marketing Guide

This online video marketing guide, by the IAB Video Council, will help you plan, select formats, create and judge the success of your online video campaign. 29.6 million people in the UK accessed online video in January 2009 (comScore), increasing month on month, the online video revolution is upon us. For marketers it brings together the best of TV and online to offer an exciting channel for branding, engagement and impact.

Follow the link http://www.iabuk.net/en/1/onlinevideomarketing.html.